John Lane and The Bodley Head, London, 1934. Hardcover. Book
Condition: Very Good First Edition. First
impression of the true first edition. . 127 pages including bibliography and index to rear
plus publisher's two-page advert of titles to rear. Chapters:
Is Money Necessary?; Money and Production; Can Price Stabilisation Help; Is
Neutral Money Possible; The Gold Standard; The Gold Standard Since the War; The
Future of Money. 'Ours is a Money civilisation. The greater part of human
relationships and activities to-day are expressed in terms of Money. Why and
how it is so is the theme of this volume. The author seeks to discover a
monetary policy which would enable modern society to proceed efficiently and
evenly with the task of the production and distribution of goods. The
monetary history of the post-war world shows on examination that everywhere the
custodians of our economic systems pursued polices which made the crash of 1929
and the subsequent depression inevitable. The author maintains that while
economic theory can show why the existing monetary institutions result in booms
and depression, society is at present incapable of avoiding these fluctuations
or escaping their consequences.' (Quote from inside front of dustwrapper
blurb). *** Mark Alexander Abrams (Max Alexander Abramowitz [1906 - 1994]) was
a social scientist and pioneer of social and market research in the UK. He
studied economics at the London School of Economics. From 1931-1933 he was a
fellow at the Brookings Institution. In 1933 he returned to the UK to the
Research Department of the London Press Exchange, which was a leading
advertising agency, where he conducted pioneering large-scale surveys of
newspaper and magazine readership and consumer behaviour. He helped many
European social scientists, including Sigmund Freud, find refuge in the UK from
the Nazis. Between 1939 and 1941, he worked for the BBC Overseas Research
Department where he analyzed Nazi propaganda broadcasts. He then worked at the
Psychological Warfare Board investigating the experiences, beliefs, and needs
of the population. First impression of the true first edition, extremely
hard to find now, especially in its original dustwrapper.